If you want to be the company your consumer chooses, then be the company they’re looking for first.
You attract what you personify in the same way our bodies project a certain message by our unspoken actions, (otherwise known as body language) in which case we push away customers when we fail to give them a smile, or be in the slightest willing to go the extra mile and check the stock room for whatever they may require – especially when we know it’s in stock.
The stock room doesn’t mean this post only relates to those in retail, or warehousing now – the stock room can be the treasure chest of please, thank you and how are you today? Don’t ever underestimate the power of an honest kind word.
The biggest changes are born out of the smallest number of steps; so take a step in the right direction today and choose to be the company you would want to shop in. Leave making a fast buck aside because when it’s all said and done money that comes fast, leaves fast.